Digital Marketeer

at Sayl (View all jobs)

Sayl a growing scaleup that aims to become a leader in the domain of digital commerce & NFT, is seeking an enthusiastic Digital Marketer to join our team in region Ghent (Belgium).

We are the company behind Sayl Cloud, a customer relation platform with integrated commerce and loyalty capabilities. The platform is used by more than 350 businesses today, ranging from known A-brands, large hospitality chains, to high traffic locations to small retailers across Europe.

As the Digital Marketer, your main task will be to let the world know about Sayl, in every single communication channel our target audience is active in.

As a Digital Marketer, you love to execute on a strategy and you go full in with the implementation of cutting edge digital marketing campaigns across acquisition, lifecycle and product marketing. Launching, testing and analyzing is your jam and you geek out seeing your conversion metrics go up. We are looking for a hands-on operator who has a customer-focused approach to growth and thrives in detail, organization, and analysis.

This role will report to the CEO and is an exciting opportunity for an ambitious digital/growth marketer interested in accelerating their career by playing a pivotal role on a rapidly growing business.

The Role
  • Own planning and execution of demand generation campaigns across multiple channels (paid advertising, SEM/SEO, email, content syndication, social media, strategic partnerships) that achieve marketing and business goals.
  • Create marketing assets and landing pages (in partnership with design and development); including copy, visuals, and layouts to maximize conversion.
  • Analyze campaign data at each stage of the marketing funnel and identify opportunities for growth. Partner with business stakeholders to continuously optimize and improve performance. - Identify new marketing or partnership channels that are scalable for customer acquisition.
  • Test, learn and evolve campaign execution processes, establish best practices and write playbooks to maximize impact and scale our efforts.
  • Run webinars with our clients for the Sayl solution
  • Stay up to speed on the latest digital trends, algorithm updates and UX best practices.
  • +2 years of digital or growth marketing experience in fast-paced organizations.
  • A “T-shaped marketer” with deep knowledge in 2-3 acquisition channels. (I.e. SEO, SEM, Paid Social, Email, Retargeting etc)
  • Multi-lingual: English is a minimum, but be fluent in French or Dutch is also needed. Knowledge of Spanish is a big plus.
  • Feeling for graphic design is a ++, feeling for languages is a +
  • Experience with Google AdWords, LinkedIn Marketing Solutions, Facebook Ads Manager, and their analytics dashboards is a +
  • Understanding of sales development/lead generation techniques, marketing-sales funnel optimization, and customer lifecycle marketing.
  • Being able to thrive independently in a fast-paced environment is essential.
  • Always have a point of view and an open mind.
What we offer
  • Work with an experienced team with growth ambition, scaling across countries
  • A market conform salary, including meal vouchers & laptop
  • Flexible work scheme This role is for payroll, so no freelance

Apply for this job, send your resume